
At Volvo Cars, I’ve been designing and prototyping physical interactions, as well as engaging in various interesting activities within the automotive industry. With accessories, steering wheels and haptics!
Duration: 5 months
Team: Physical UX Team, Car UX
Location: Göteburg, Sweden
Main Area: UX, Prototyping, Research
A journey of learning by doing
I've got the chance to dive deep into haptics, a crucial type of feedback of our human body. It's been a journey of investigating, prototyping, iterating, more importantly, learning by doing.
Haptic, the language of our native body
Haptics connects us deeply with the physical world, tapping into tactile sensation receptors that perceive texture, pressure, and vibration. Kinesthetic feedback enriches this connection, enabling us to sense movement, position, and spatial orientation intuitively.
Craft a better experience with haptics
Great haptic experiences go beyond simple vibrations—they tell meaningful stories through touch. To craft a better tactile interaction, focus on clarity, rhythm, and timing. Thoughtful tuning of intensity and frequency, aligned precisely with user expectations, ensures each sensation is distinct, purposeful, and emotionally resonant.
Learn about haptics



Quick and dirty prototypes for validating hypothesis, with different levels of fidelity.


Engage people for a use test, gain feedbacks and behaviours, from subjective to objective.
Gaining knowledge from theory and practice
Prototype findings
A: xxx
B: xxx
C: xxx
…
Study and essays
Simple Haptics
Haptics
…
Benchmarking
Car Brand A
Car Brand B
Car Brand C
…
Better fidelity for a more effective communication



In the end
Special thanks to Bas Bruining, Niklas Hedlund, who supported me in this project.
